Hilltop Honey


At the age of 23, Scott Davies became redundant from his job at the local coal yard and found himself unable to continue with laborious work. During his recovery, he was fascinated by the nature of the bees and all they do to create this delicious golden nectar. After researching the ever-expanding market, he decided to create his own brand but with a younger image and of the utmost quality. Founding the business in 2011, Scott found himself operating alone out of his parents’ home and hand labelling every single jar that he would sell to local shops. With only the capital of a £5,000 overdraft behind him, Scott began creating the buzz of Hilltop Honey utilising his injection of funds to its maximum and allowing himself to kickstart the brand.

Success Factor

During those early days, Scott took a risk and used the remainder of the overdraft to attend a trade show which allowed him to meet and pitch Hilltop Honey to a buyer within health giant Holland & Barrett, a discussion that led to the company’s first large contract of 20,000 units. At this time, it became apparent that the business needed to move out of his parents’ home and into a roomier space. The fourth year was a breakthrough year for Hilltop Honey, gaining listings in leading retailers such as Tesco, Sainsbury’s, Wholefoods, Selfridges and Planet Organic as well as various independent chains. This key financial year also saw the launch of the firm’s Soil Association certified, organic hero lines from this range - Organic Acacia Honey and Organic Multiflower Honey – that have sold 235,212 units alone in the last 18 months.

The Future

There are plans for expansion at its current site (from 14,000 sq ft to 40,000 sq ft.) to further investments in equipment and additional production lines. There is also a heavy aspiration to be in every retailer whilst seeking to identify gaps in the market and carefully watching future trends to allow the firm to diversify into other products. You could definitely say the future looks sweet, for Hilltop Honey.